Apple and Google have announced a multi-year partnership where Gemini and Google Cloud will power the next generation of Siri and Apple Intelligence. This collaboration aims to fix performance issues with Apple's previous AI models by integrating Google's foundation models while maintaining Apple's privacy standards through Private Cloud Compute.
Apple and Google have officially entered into a multi-year collaboration that marks a significant shift in how Siri and Apple Intelligence will function. Under this new agreement, future versions of Siri will utilize Gemini models to provide more capable and personalized experiences for users. These foundation models will be hosted on Google Cloud, providing the infrastructure necessary to power the next generation of Apple's artificial intelligence features.
The move comes after Apple evaluated various options and determined that Google's technology offered the most robust foundation for its evolving AI ecosystem. For years, Siri has struggled to keep pace with modern large language models like GPT or Copilot, often falling behind in accuracy and complexity. By leveraging Gemini, Apple hopes to unlock innovative new experiences that were previously out of reach for its proprietary models.
Despite the transition to Google's cloud and models, Apple maintains that its long-standing commitment to user privacy remains a top priority. The company has clarified that Apple Intelligence will continue to run on-device whenever possible and utilize Private Cloud Compute for more intensive tasks. This hybrid approach is designed to ensure that user data remains protected even as Siri gains more advanced capabilities and personal context awareness.
The development of Apple Intelligence has faced several challenges since its initial announcement at WWDC 2024. While the project was intended to revitalize Siri with features like on-screen awareness and deeper personalization, many of these updates have faced repeated delays. Early iterations of the technology received criticism from users who found that the system lacked accuracy and frequently failed to execute complex requests successfully.
By integrating Google's AI technology, Apple is attempting to streamline its path toward a more competitive personal assistant. Google has noted that these models will begin powering enhanced Apple Intelligence features as early as this year. This partnership represents a major strategic alliance between the two tech giants as they compete to define the future of mobile artificial intelligence and digital assistants.
Source: Apple Confirms Google Gemini Will Power Siri While Prioritizing Privacy